COURSES OFFERED

Business 1A
Financial Accounting

4 units; 4 hours lecture, 1 hour lab
Recommended Preparation: eligibility for English 1A
Credit, degree applicable
Transfer CSU - limitations apply, UC;
(CAN BUS 2; Business 1A, 1B = CAN BUS SEQ A)

This is an introductory course covering the fundamentals of financial accounting of the corporate entity. Topics will include the analysis, recording, and summarizing of accounting transactions on the accrual basis. An emphasis will be on accounting as an information system to meet the demands of users for decision making.

Business 11
Accounting for Small Business

3 units; 3 hours lecture
Recommended Preparation: eligibility for English 2R
Credit, degree applicable

This course includes basic accounting procedures, preparation and analysis of financial statements, banking, payroll processes, and special accounting journals. This is an accounting course for small business in service and retail environments.

Note: This course is not open to students who have credit for or are currently enrolled in Business 1A. Not recommended for the student who has completed two years of high school bookkeeping with a grade of C or better.

Business 12
Advertising

This course focuses on the objectives, methods, and techniques in advertising including consumer research, readership surveys, product design, copy writing, media selection, layout, practice in interior and window display, motivation research, behavioral sciences application concepts, cooperative advertising and coordination and integration of marketing and advertising practice.

Business 13
Personal Selling

The personal selling course places major emphasis on the fundamentals of retail, wholesale, outside, and service selling. Special consideration is given to customer contact, merchandise and sales presentation, closing strategies, and post-sale service. This course also emphasizes the principles of Total Quality Management (TQM) and self-management, and provides actual practice in sales preparation and demonstration.

Business 14
Marketing

This course provides an intensive study of concepts and strategies on which the field of marketing is based. Emphasis will be on product decisions, distribution decisions, promotion decisions, and pricing decisions. The general elements of electronic marketing will also be studied.

Note: Letter grade or CR/NCR option.

Business 17
Personal Finance

In this course basic economic issues applied to individual and family management, such as financial planning, record keeping, budgeting, managing money, credit, and taxes are covered. Housing and other major expenditures, protecting assets through insurance and other means, investing in stocks, bonds, mutual funds, and real estate, as well as retirement planning are emphasized.

Note: Letter grade or CR/NCR option.

Business 20
Business Management

This course is a study of basic business management concepts and theories in a global, competitive environment. Emphasis is on an operational analysis of the manager’s role in multinational business organizations. Also emphasized are the principles of Total Quality Management and the traditional management functions of planning, organizing, staffing, leading, and controlling.

Note: Letter grade or CR/NCR option.

Business 21
Personnel Management

This course is concerned with the effective utilization of human resources in the business enterprise. Major areas of personnel management covered in this class are principles of personnel administration, supervisory and leadership techniques, human relations, concepts of motivation, business communications, and laws governing the rights of employers and employees. Class discussions involve suggestions for how to handle common types of personnel problems. An effort is made to relate the class topics to the students’ own work experiences.

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Business 22
Human Relations in Business

This course is designed to teach methods for improving working relationships. Topics include communications, leadership, counseling, employee motivation and empowerment, team building, managing change, and cultural diversity. A Total Quality Management (TQM) approach will be emphasized. Methods will include case studies, experiential exercises, role-playing, and discussion.

Note: Letter grade or CR/NCR option.

Business 24
Small Business Management

In this course the students will examine basic concepts and techniques used in small business management. Emphasis will be on entrepreneurial strategy, new venture opportunities, the business plan, small business marketing, small business management, and financial management.

Note: Letter grade or CR/NCR option.

Business 25
Introduction to Business

This course is a survey of organization and management factors influencing the establishment, location, and operation of businesses. This course emphasizes the functional area of accounting as well as the legal framework within which business activities are conducted. The course also emphasizes the principles of Total Quality Management (TQM) in a multi-cultural and globalized environment.

Note: Letter grade or CR/NCR option.

Business 27
Effective English for Business

The intent of this course is to refine the student’s ability to communicate clearly and intelligently in a business environment. The course has a dual focus: (1) to refine the English language skills of grammar, punctuation, capitalization, spelling, vocabulary and (2) to apply these skills to basic business writing - sentences, paragraphs, memos, letters, and reports. Assignments are designed to stimulate thought, discussion, and writing.

Business 28
Written Business Communications

Theory and practice of functional writing to give an understanding of the human relations aspects of communication, to help develop logical patterns of organizing ideas, and to aid in achieving clear, concise expression. Practice in writing various types of business letters and reports.

Business 29
Oral Business Communications

In this course students will learn the principles of effective speaking in business situations. Interviews, conferences, briefings, and group discussions will be covered. Techniques of research, preparation, presentation, and evaluation are emphasized.

Note: This course is the same as Supervision 27.

Business 90 (formerly 18)
International Aspects of Business

In this course students will study business theories. Topics will include cross-cultural relations, comparative economic systems, comparative political systems, and international economics. Law and international trade, foreign exchange, letters of credit, export requirements, and emerging issues in international trade will also be covered.

Note: Letter grade or CR/NCR option.

Business 95/96abcd
Cooperative Career Education (Business Management/ Marketing)

2-4 units; hours to be arranged
Enrollment Limitation:
Parallel Plan (Work and Attend School at the Same Time):
Enrollment in a minimum of seven units, including Cooperative Career Education;
employment in a job related to the major or career goal by the third week of the semester;
completion of or current enrollment in one course from the major
Alternate Plan (Work and Attend School Alternately):
Successful completion of one semester at El Camino College including
one course from the major before initial enrollment in plan;
enrollment limited to one other class during the semester;
employment in a job related to the major or career goal by the third week of the semester;
successful completion of at least seven units of other class work at El Camino before re-enrolling in plan
Credit, degree applicable
Transfer CSU - limitations apply

Through a set of learning objectives established by the student, employer, and instructor, each student will work with and learn from experts in the Business Management/ Marketing field. These experiences will enable students to improve job skills, analyze career opportunities and requirements, and compare these to personal potential and expectations.

Note: The maximum total units earned for CCE under both plans may not exceed 16 units.

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