Fanned out color swatch guide.

Color Palette

El Camino’s primary color is El Camino Blue (PMS 661) and should be used at 100 percent opacity.

Primary Color

The primary El Camino College color is blue as specified here. Blue is the color which should be the color El Camino is recognized by.

 

El Camino Blue | PMS: 661 | CMYK: 100/89/0/0 | RGB: 32/65/154 | #20419A

 

Secondary Colors

Shown below are accent colors which can be used in a conservative secondary role and should be used to a much lesser degree than the El Camino Blue.

Secondary Color

C=100 M=0 Y=0 K=0
R=0 G=174 B=239
#00adef

Secondary Color

C=68 M=0 Y=36 K=0
R=59 G=190 B=180
#3abdb3

Secondary Color

C=64 M=0 Y=75 K=0
R=94 G=189 B=114
#5ebd71

Secondary Color

C=0 M=9 Y=84 K=0
R=255 G=224 B=67
#ffe043

Secondary Color

C=9 M=39 Y=97 K=0
R=230 G=162 B=41
#e6a229

Secondary Color

C=19 M=100 Y=100 K=10
R=184 G=32 B=37
#b82025


Color Distribution

Color WheelThe color wheel illustrates the weight which should be given to the secondary colors.View Larger

The secondary colors should be used only to add energy and interest to marketing materials and not compete with El Camino Blue.

The secondary color palette was designed to complement the overall look and feel of the El Camino's brand. These colors should be used only in a supporting manner to the primary brand colors.

The color wheel illustrates the weight which should be given to the secondary colors.

Secondary Color Palette